A SOMERSET mum whose five-week-old baby tragically died is helping to launch a charity’s new miscarriage and stillbirth awareness campaign.

Julz Scott lost her daughter Melody, in 2012, and since then has been an active blogger and campaigner to end the stigma around pregnancy deaths.

Mrs Scott will be working with charity Tommy’s, which will launch its campaign Together For Change last week.

The charity funds research into miscarriage, stillbirth and premature birth and provide pregnancy health information to parents and have made a short animated video to raise awareness.

Tommy’s also invited Mrs Scott and other bloggers to London to share their personal experiences around baby loss.

Mrs Scott, from Chard, said: “This will be shared across Tommy’s social media and web pages as well as being supported by Chard’s pregnancy and infant loss support group, Little Daffodils, and through the blog Melody and Me.

“It is still a taboo, especially for babies who die during infancy. It needs to end for parents to feel less alone.”

In the UK, one in four pregnancies will end in miscarriage, stillbirth or premature birth.

As well as tackling the stigma surrounding baby loss, Tommy’s surveyed 1,000 women about the impact social media has upon pregnancies.

From that, 70 per cent said they felt guilty, 77 per cent felt angry and 80 per cent felt jealously towards pregnant friends.

Siobhan Gray, head of brand at Tommy’s, said: “We know social media has a huge role in our lives and that of parents who have lost babies.

"We see so many women connecting not only with our research and midwives, but with each other – sharing their experiences, offering advice and support and coming together to tackle the stigma of baby loss.

“Baby loss isn’t just one of those things or a bunch of cells and these feelings of guilt and jealousy can be exacerbated and engrained by our daily phone scrolling.

“Tommy’s hope that by challenging the social media taboo and the notion of a ‘perfect pregnancy’, people will come together for support following baby loss and become one voice challenging for medical answers and greater awareness.”